BBN
BABY BUNTING GRP LTD ORDINARYBaby Bunting Group Limited, together with its subsidiaries, engages in the retail of maternity and baby goods through its retail and online stores in Australia and New Zealand. The company offers car seats, cots, manchester, and associated accessories; prams and strollers; nursery furniture, bedding, changing and nappy stations, baby monitors, sleepwear, nursery storage, sleep aids, nursery sets and decor, sleep support, storage baskets and hangers, and decorative decor; gift cards and sets; pregnancy and postpartum products, maternity and nursing clothing, breastfeeding essentials, and nappy bags for mums; and bathing, skin care and lotions, teethers, dummies and soothers, thermometers, first aid, nappy changing, potty and toilet training, and laundry products, as well as hair, nail, and oral care products. It also provides babywear, toddler, and kids' clothing; baby and toddler carriers, slings, toddler harnesses, and carrier accessories; and safety products, including audio and video monitors, night lights, ear protection, scratch mittens, play pens, baby gates, step stools, locks, latches, and plugs. In addition, the company offers car seat installation and recycling, breast pump hire, click and collect, gift registry, personalized shopping consultation, same day delivery, and store layby services. The company serves parents with children from newborn to three years of age, as well as parents-to-be. Baby Bunting Group Limited was founded in 1979 and is based in Dandenong, Australia.
BBN
BBN
BABY BUNTING GRP LTD ORDINARY
Baby Bunting Group Limited, together with its subsidiaries, engages in the retail of maternity and baby goods through its retail and online stores in Australia and New Zealand. The company offers car seats, cots, manchester, and associated accessories; prams and strollers; nursery furniture, bedding, changing and nappy stations, baby monitors, sleepwear, nursery storage, sleep aids, nursery sets and decor, sleep support, storage baskets and hangers, and decorative decor; gift cards and sets; pregnancy and postpartum products, maternity and nursing clothing, breastfeeding essentials, and nappy bags for mums; and bathing, skin care and lotions, teethers, dummies and soothers, thermometers, first aid, nappy changing, potty and toilet training, and laundry products, as well as hair, nail, and oral care products.
Fundamentals
Historical Data63 days
| Date | Short % | Gross Short |
|---|---|---|
| 28 Aug | — | — |
| 27 Aug | — | — |
| 26 Aug | — | — |
| 25 Aug | 0.57% | — |
| 24 Aug | 0.59% | — |
| 21 Aug | 0.59% | — |
| 20 Aug | 0.56% | — |
| 19 Aug | 0.53% | — |
| 18 Aug | 0.51% | — |
| 17 Aug | 0.51% | — |
| 14 Aug | 0.53% | — |
| 13 Aug | 0.52% | — |
Baby Bunting Grp LTD (BBN) Short Interest Summary
Baby Bunting Grp LTD (BBN) currently has 0.57% of its shares sold short (778 thousand shares, worth approximately $984K), based on ASIC short position data reported on 25 August 2026 (T+4 reporting lag). That makes BBN the #297 most shorted stock on the ASX most shorted list. Short interest in BBN is up 0.06% over the past week and down 0.05% over the past month. BBN is part of the Consumer Discretionary sector on the ASX.
Recent BBN Short Position History
| Date | Short % | Short Shares | Close Price |
|---|---|---|---|
| 25 Aug 2026 | 0.57% | 0.8M | $1.31 |
| 24 Aug 2026 | 0.59% | 0.8M | $1.28 |
| 21 Aug 2026 | 0.59% | 0.8M | $1.28 |
| 20 Aug 2026 | 0.56% | 0.8M | $1.32 |
| 19 Aug 2026 | 0.53% | 0.7M | $1.25 |
| 18 Aug 2026 | 0.51% | 0.7M | $1.30 |
| 17 Aug 2026 | 0.51% | 0.7M | $1.30 |
| 14 Aug 2026 | 0.53% | 0.7M | $1.27 |
| 13 Aug 2026 | 0.52% | 0.7M | $1.21 |
| 12 Aug 2026 | 0.51% | 0.7M | $1.15 |
BBN Short Selling — Frequently Asked Questions
What is Baby Bunting Grp LTD (BBN)'s current short interest?
Baby Bunting Grp LTD (BBN) currently has a short interest of 0.57% of total shares outstanding. This means 0.57% of BBN's shares have been sold short by investors who expect the price to decline. This data is sourced from ASIC reports and updated daily.
Is BBN heavily shorted on the ASX?
BBN has a relatively low short interest of 0.57%. Short interest below 5% generally suggests limited bearish sentiment from short sellers.
What does short interest mean for BBN investors?
Short interest in BBN shows the percentage of shares investors have borrowed and sold, betting the price will fall. At 0.57%, BBN's short interest is at a low level. See our short squeeze candidates and days to cover analysis for more context.
Where does this BBN short data come from?
Short position data is published by ASIC with a four trading day delay (T+4) and covers reported short positions as a percentage of total shares on issue. ASX Short Data also tracks daily gross short sales (T+1), securities lending, and director trades for BBN.