HUM
HUMM GROUP LIMITED ORDINARYHumm Group Limited, together with its subsidiaries, provides various financial products and services in Australia, New Zealand, Ireland, the United Kingdom, and Canada. It operates through Commercial and Leasing, Point of Sale Payment Plans (PosPP), New Zealand Cards, and Australia Cards segments. The company offers interest-free payment and repayment options to cover home renovation, veterinary, dental, optical, and fertility services, as well as furniture expenses under the humm brand; and long-term interest free finance and everyday spend solutions under the humm90 brand. It also provides Q Mastercard, an interest free credit card providing payment holiday options; and FlexiCommercial, a business financing solution, which includes leasing and chattel mortgages for small and medium businesses. The company was formerly known as FlexiGroup Limited and changed its name to Humm Group Limited in November 2020. Humm Group Limited was founded in 1988 and is headquartered in Sydney, Australia.
HUM
HUM
HUMM GROUP LIMITED ORDINARY
Humm Group Limited, together with its subsidiaries, provides various financial products and services in Australia, New Zealand, Ireland, the United Kingdom, and Canada. It operates through Commercial and Leasing, Point of Sale Payment Plans (PosPP), New Zealand Cards, and Australia Cards segments.
Fundamentals
Historical Data63 days
| Date | Short % | Gross Short |
|---|---|---|
| 16 July | — | — |
| 15 July | — | — |
| 14 July | — | — |
| 13 July | 1.25% | — |
| 10 July | 1.21% | — |
| 9 July | 1.20% | — |
| 8 July | 1.16% | — |
| 7 July | 1.12% | — |
| 6 July | 1.10% | — |
| 3 July | 1.09% | — |
| 2 July | 1.06% | — |
| 1 July | 1.02% | — |
Humm Group Limited (HUM) Short Interest Summary
Humm Group Limited (HUM) currently has 1.25% of its shares sold short (6.3 million shares, worth approximately $3.0 million), based on ASIC short position data reported on 13 July 2026 (T+4 reporting lag). That makes HUM the #213 most shorted stock on the ASX most shorted list. Short interest in HUM is up 0.15% over the past week and up 0.39% over the past month. HUM is part of the Financials sector on the ASX.
Recent HUM Short Position History
| Date | Short % | Short Shares | Close Price |
|---|---|---|---|
| 13 July 2026 | 1.25% | 6.3M | $0.47 |
| 10 July 2026 | 1.21% | 6.1M | $0.47 |
| 9 July 2026 | 1.20% | 6.0M | $0.48 |
| 8 July 2026 | 1.16% | 5.9M | $0.48 |
| 7 July 2026 | 1.12% | 5.7M | $0.48 |
| 6 July 2026 | 1.10% | 5.5M | $0.48 |
| 3 July 2026 | 1.09% | 5.5M | $0.47 |
| 2 July 2026 | 1.06% | 5.3M | $0.47 |
| 1 July 2026 | 1.02% | 5.1M | $0.47 |
| 30 June 2026 | 0.98% | 5.0M | $0.47 |
HUM Short Selling — Frequently Asked Questions
What is Humm Group Limited (HUM)'s current short interest?
Humm Group Limited (HUM) currently has a short interest of 1.25% of total shares outstanding. This means 1.25% of HUM's shares have been sold short by investors who expect the price to decline. This data is sourced from ASIC reports and updated daily.
Is HUM heavily shorted on the ASX?
HUM has a relatively low short interest of 1.25%. Short interest below 5% generally suggests limited bearish sentiment from short sellers.
What does short interest mean for HUM investors?
Short interest in HUM shows the percentage of shares investors have borrowed and sold, betting the price will fall. At 1.25%, HUM's short interest is at a low level. See our short squeeze candidates and days to cover analysis for more context.
Where does this HUM short data come from?
Short position data is published by ASIC with a four trading day delay (T+4) and covers reported short positions as a percentage of total shares on issue. ASX Short Data also tracks daily gross short sales (T+1), securities lending, and director trades for HUM.